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Zac palet mkt 460 1:00pm 1 - loctite case study introduction should ipg introduce the bam why or why not i do not think loctite should launch the bond-o-matic 2000 (bam). Case summary industrial products group (ipg) is division of loctite corporation swot-analysis for henkel's loctite hochschule macquarie university (department . 70% of ipg sales are from newer technologies (anaerobic and ca) which share no severe problems (contrary to mature technologies in adhesives market) loctite is enjoying the patent in the anaerobic market with 85% share of the market having limited customers who have not quite accepted the obvious advantages. View notes - loctite-group 6docx from pgdm 1618 at rajagiri business school case study-loctite corporation:ipg company analysis question 1 who are the target market for their products. Loctite corporation this case study loctite corporation 70% of ipg sales are from newer technologies (anaerobic and ca) which share no severe problems (contrary .
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Loctite’s 25% sales in 1978 and at a compound annual growth rate of 25%, ipg may grow its sales from loctite to 40 million from 32 million in one year (as stated in the case) the economic impact as a result of bam 2000 introduction will be positive on the company. Loctite 243 is a medium strength, one part, medium viscosity blue liquid adhesive that is based on acrylic technology and has characteristic odor to it this product prevents leakage and loosening as a result of vibrations and shock in closely fitted metal surfaces such as steel nuts and bolts and metals as brass and copper. Download case study loctite threadlockers ensure pump reliability and longevity by filling all gaps between engaging threads, preventing self-loosening.